iPhone 14 Plus, Watch Ultra: Everything Apple announced at September 7 Event (price included)

iPhone 14 Pro and iPhone 14 Pro Max (Credit: Apple)

By Wisdom Deji-Folutile

Apple, a world-renowned tech company based in Cupertino, just concluded its iPhone event, the company’s biggest announcement program of the year. In the virtual event streamed on YouTube, the popular phone makers announced new iPhone models, accessories and wearable devices.

Here is everything Apple announced at its September 7 event:

Apple Watch Series 8

Cost: $399 (N170,000) for GPS version and $499 (N213,000) for Cellular version.

Apple CEO Tim Cook kicked off the video-oriented launch event with Apple Watch news.


The new device will be called the Series 8 and is expected to be more durable than previous models. Apple announced that the device sports a new temperature sensor the company will use to help track women’s health including ovulation. The device can even estimate when the user has ovulated.

Updates to this year’s model:

  • Comes in four colours in aluminium — black, gold, aluminium, and red — and three colours in stainless steel.
  • New feature to track ovulation.
  • Health data security
  • New motion sensors to detect severe car crashes
  • Low battery mode

The new Apple Watch SE

Apple has announced a redesigned Apple Watch SE, which is a lower-cost version of its mainline Series 8.

This year’s model includes:

  • A bigger screen
  • A new plastic design on the underside of the watch
  • Heart rate notifications
  • Fall detection

Apple Watch Ultra

Cost: Starts at $799 (N340,000)

Apple announced the Apple Watch Ultra, a new high-end watch aimed at outdoor athletes.

The model includes:

  • New watch facee with compass
  • Action button for quick use
  • Dive detection
  • 60 hours battery life

Apple Watch Ultra will be released on Sept. 23. Preorders are available on Wednesday.

iPhone 14 and iPhone 14 Plus

Cost: iPhone 14 Starts at $799 (N340,000), iPhone 14 Plus starts at $899 (N382,000)

Apple CEO Tim Cook announced the iPhone 14 and a new model—iPhone 14 Plus.

The iPhone 14 Plus replaces the older “iPhone 13 mini” model with a bigger model with a 6.7-inch screen.

Preorders start on Sept 9 and the smaller version will go on sale on Sept. 16. However, the Plus model won’t ship until October.

Updates to the iPhone 14 include:

  • True -tone OLED display
  • Five colors including a new light blue
  • Improved battery life
  • Improved ceramic screens
  • Better low-light performance on the selfie camera
  • Action Mode that stabilizes video
  • Safety service called “Emergency SOS via Satellite” that can connect to emergency services even if the user is outside of cellular or wi-fi range (free for iPhone 14 users in US and Canada).

iPhone 14 Pro and iPhone 14 Pro Max

Cost: iPhone 14 Pro starts at $999 (425,000), Pro Max version starts at $1099 (N468,000).

The smaller model with a 6.1-inch screen is called the iPhone 14 Pro. The bigger model will be called the iPhone 14 Max.

Both phones are available for preorder on Friday and will ship next week.

These devices have a new front design with a smaller cutout for the front-facing camera which expands the device’s screen. Apple calls the cutout a “dynamic island” and it can essentially display notifications or other system information, such as sports updates.

New iPhone 14 Pro features include:

  • An always-on display which doesn’t turn off when it’s not in use.
  • New low-power mode.
  • Apple A16 Bionic chip (4-nm processor)
  • A 48-megapixel camera.
  • Better low-light photography.
  • Redesigned flash.

Satellite emergency service for iPhones

Apple announced a capability to connect its iPhone 14 series to satellites for emergency services during its event on Wednesday, through a partnership with Globalstar, an American Satellites communications company.

The feature is designed to connect an iPhone 14′s antennas directly to a satellite, to send a message in areas unconnected by cell towers.

Apple’s manager of satellite modelling and simulation Ashley Williams said an algorithm in the phone compresses text messages to a size that will “take less than 15 seconds to send” to a satellite, before its relayed to a ground station and on to an emergency service provider.

The emergency satellite service launches in November and is included free for two years with an iPhone 14.

Globalstar confirmed in a filing that it is supporting the iPhone 14 emergency satellite service, and will “allocate 85% of its current and future network capacity” to support the feature.

Airpods Pro (2nd Generation)

Cost – $249 (N106,000)

Apple CEO Tim Cook announced a new model of Apple’s AirPods Pro, which are wireless earbuds with noise-cancelling.

They cost $249 and will go on sale on Sept 23.

They have better sound quality and clarity, Apple said, due to an Apple H2 chip on the inside, an upgrade from the earlier model’s H1.

New features include:

  • New touch control to adjust volume
  • Longer battery life (up to 6 hours listening time)
  • Additional extra-small silicone tip
  • Charging case now includes speaker.
  • Can be charged with MagSafe chargers.
  • Noise cancellation twice as good as before, Apple claims.

Please note: Naira prices are based on official dollar rate conversions. Prices in Naira expected to be higher upon retail.